What it is
THE SPONGE is a reusable, machine-washable makeup sponge engineered to apply foundation, concealer, contour, bronzer, or highlight with precision and sustainability. Leveraging the brand’s SmartErase™ Technology™, it combines high-performance application with a washable design to reduce waste.
Why we love it
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Engineered to last up to 2× longer than the average makeup sponge/blender, thanks to machine-washable construction.
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Versatile use: can apply makeup wet or dry — damp for a sheer finish (sponge expands ~2× size), dry for fuller coverage.
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Vegan, cruelty-free, hypoallergenic, latex-free and non-toxic—ideal for conscious beauty routines.
How to use
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Dampen or leave dry depending on your finish preference. If you prefer a sheer, natural look, wet the sponge; for fuller coverage, leave it dry.
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Apply product by gliding or swiping the sponge across the face: use circular motions for a blended brush-effect finish, or dab for a more sponge-imitated finish.
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Clean regularly—at least once a week machine wash and dry (use the included wash-ball) to maintain hygiene and prolong lifespan.
Tip: After heavy makeup use or buildup, soak THE SPONGE in a gentle facial cleanser for 15–60 minutes before machine washing to ensure complete residue removal.
Details
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Size: Approx. 1.25 in × 1.5 in × 2 in (per the FAQ sizing)
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Finish / Material: Non-toxic polyurethane + proprietary “WashTech” foam blend, hypoallergenic & latex-free.
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PAO (Period After Opening): Not explicitly specified on the product page.
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Country / Market: United States (brand headquartered in Phoenix, Arizona)
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Packaging / Includes: Comes with THE SPONGE plus one Washball for machine washing.
Ingredients (INCI if appears)
Non-toxic polyurethane & The Original MakeUp Eraser’s unique technology ‘WashTech’ blend.
Key benefits
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Provides high-performance makeup application with sponge versatility (wet or dry) tailored to different coverage preferences.
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Reusable and machine-washable, significantly reducing single-use sponge waste and offering long-term value.
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Suitable for all skin types—including sensitive—given its vegan, latex-free, hypoallergenic formulation.
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Offers hygienic advantages over traditional sponges: machine wash and dry help maintain cleanliness and extend lifespan.
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Versatile tool suited for foundation, concealer, contour, highlight, and more — consolidating multiple tools into one.