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  • Innovate the Label gel eyeliner pencil set featuring three shades: black, blue, and brown for versatile eye looks

    Gel Eyeliner Pencil by Pinky B Beauty

    Gel Eyeliner Pencil by Pinky B Beauty

    5.0 / 5.0

    (3) 3 total reviews

    Regular price $19.00 USD
    Regular price Sale price $19.00 USD
    Unit price /  per 
  • Innovate the Label had me at long-lasting makeup setting spray in a pink bottle and box for all-day wear

    Long-Wear, Hydrating Setting Spray by Pinky B Beauty

    Sale

    Long-Wear, Hydrating Setting Spray by Pinky B Beauty

    Regular price $19.60 USD
    Regular price $28.00 USD Sale price $19.60 USD
    Unit price /  per 
    Sale
  • Chula Beauty liquid eyeliner duo featuring a brown and black eyeliner for versatile eye looks

    Long-Wear Liquid Eyeliner Duo by Chula Beauty

    Long-Wear Liquid Eyeliner Duo by Chula Beauty

    Regular price $40.00 USD
    Regular price Sale price $40.00 USD
    Unit price /  per 
  • Colorful Spongelle Wildflowers soap sponges in various floral shapes for a luxurious bathing experience

    Exfoliating Soap Sponge by Spongellé

    Exfoliating Soap Sponge by Spongellé

    Regular price $17.00 USD
    Regular price Sale price $17.00 USD
    Unit price /  per 
  • Innovate the Label moisturizing peptide lip gloss tubes in five shades with creamy swatches behind

    Hydrating Lip Syrup by Kara Beauty

    Hydrating Lip Syrup by Kara Beauty

    Regular price $12.00 USD
    Regular price Sale price $12.00 USD
    Unit price /  per 
  • Innovate the Label Girlactik Le Creme Lipstick trio in pink, nude, and red shades with open caps and smudges

    Satin Le Crème Lipstick by Girlactik

    Satin Le Crème Lipstick by Girlactik

    5.0 / 5.0

    (1) 1 total reviews

    Regular price $22.00 USD
    Regular price Sale price $22.00 USD
    Unit price /  per 
  • Girlactik shadow stick eyeshadow collection by Innovate the Label in various pink, brown, and neutral shades

    Creamy Eyeshadow Stick by Girlactik

    Creamy Eyeshadow Stick by Girlactik

    Regular price $22.00 USD
    Regular price Sale price $22.00 USD
    Unit price /  per 
  • Lip Plumper Gloss in Agua Fresca by Alamar Cosmetics

    Lip Plumper Gloss in Agua Fresca by Alamar Cosmetics

    Lip Plumper Gloss in Agua Fresca by Alamar Cosmetics

    Regular price $15.00 USD
    Regular price Sale price $15.00 USD
    Unit price /  per 
  • Creamy lip liner crayon by Innovate the Label Beauty Bundles in deep pink shade with packaging

    Creamy Long-Wear Lip Liner by Ring of Color

    Creamy Long-Wear Lip Liner by Ring of Color

    Regular price $13.00 USD
    Regular price Sale price $13.00 USD
    Unit price /  per 
  • Innovate the Label Pinky B Beauty Lip Duo with three lip gloss shades in pink red and nude tones

    Hydrating Lip Duo by Pinky B Beauty

    Hydrating Lip Duo by Pinky B Beauty

    5.0 / 5.0

    (2) 2 total reviews

    Regular price $18.00 USD
    Regular price Sale price $18.00 USD
    Unit price /  per 
  • Alamar Cosmetics affordable waterproof eyeliner pencils in green and burgundy shades

    Conga Eyeliner Duo by Alamar Cosmetics

    Conga Eyeliner Duo by Alamar Cosmetics

    Regular price $15.00 USD
    Regular price Sale price $15.00 USD
    Unit price /  per 
  • Innovate the Label affordable makeup and hair care kit featuring Blinc Lash Extension Tubing Mascara

    Smudge-Proof Tubing Mascara by Blinc

    Smudge-Proof Tubing Mascara by Blinc

    5.0 / 5.0

    (1) 1 total reviews

    Regular price $20.00 USD
    Regular price Sale price $20.00 USD
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    Shop luxurious bath & body products at Innovate the Label. Discover soaps,... 

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Customize A Bundle, No Subscription Required.

  • Customize Your Own 3-Piece Beauty Bundle, Not a subscription—shop again anytime you want.

    Customize Your Own 3-Piece Beauty Bundle, Not a subscription—shop again anytime you want.

    Customize Your Own 3-Piece Beauty Bundle, Not a subscription—shop again anytime you want.

    Regular price $30.00 USD
    Regular price Sale price $30.00 USD
    Unit price /  per 
  • Fast Bundle 6-piece makeup set including lip gloss, eyeshadow palette, lipstick, and other cosmetics

    No Subscription Required! 6-Piece Bundle

    No Subscription Required! 6-Piece Bundle

    Regular price $50.00 USD
    Regular price Sale price $50.00 USD
    Unit price /  per 
  • Innovate the Label beauty bundle gift box in blue with green ribbon and colorful design accents

    Customize Your Own 8 Day Beauty Advent Calendar

    Customize Your Own 8 Day Beauty Advent Calendar

    Regular price $75.00 USD
    Regular price Sale price $75.00 USD
    Unit price /  per 

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Review picture
Tamara DiPino
Dat gel eyeliner tho

This is the BEST eyeliner !!!! It goes on smooth, lasts all day and you can be so precise. I will order more and different colors very soon!!!! THANK YOU

Gel Eyeliner Pencil by Pinky B Beauty
Review picture
Tami Brickhouse
Gel eyeliner

I received this eyeliner thru an Etsy box and fell in love now I had to have it when it ran out so glad I could order

Gel Eyeliner Pencil by Pinky B Beauty
Review picture
Sarra H
10/10

This blush is soooo beautiful and I'm absolutely OBSESSED 😍

Liquid Blush for Radiant Glow by Alamar
Review picture
Heather

I got this product initially from an Ipsy bag. Innovate is the only website that carries it and the beauty bundle offer has made me a returning customer. This is the only gel eyeliner that stays where I put it all day long.

Gel Eyeliner Pencil by Pinky B Beauty
Review picture
Ali Anuhazi
Excellent product!

This is by far the only bronzer I use.
Its the perfect shade of a deep Summer tan & it glides on & looks very natural,I wear it with just a small amount of mascara & this bronzer by Alamar just makes me look like I have great skin,no heavy appearence,looks natural. Highest recommendations!

Mini Powder to Cream Bronzers by Alamar Cosmetics